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My Turn: This makes me proud to live in Pittsfield

During these hard economic times we often get caught up in looking out for ourselves and our needs. Yet even now I hear of some small-business owners reaching out to help those in need. Tragedy often reveals the character in people, and Superstorm Sandy is one tragedy that brought out a sense of pride in our little town of Pittsfield.

I was shown a little article that appeared in the New York Post on Nov. 16 about a Pittsfield-based business that demonstrated the spirit of giving that we all should strive for. Brad Serl, CEO of The Rustic Crust, sent some of his staff and a truck that carried a wood-fired pizza oven and 1,000-plus pizzas to Belle Harbor School in Rockaway Beach, N.Y. The immediate area had 111 homes destroyed by the storm. Residents were still without power and debris was piled high. Rustic Crust, without power, were able to feed hundreds families in their time of need.

We should all thank The Rustic Crust for the example it set for all of us to follow. It made this Pittsfield resident and member of the Suncook Valley Regional Development Corp. proud to have The Rustic Crust as a business member of our community. I thank them for employing our residents and being such a great example.

The politically correct view of business is selfish, greedy people who care nothing about those around them. The Rustic Crust is just one example that disproves that stereotype.

I know so many local small businesses that look for opportunity to give back. I challenge the Monitor to start having a regular article putting a spot light on these local small businesses. They are our future and deserve our support.

(Steve Smith lives in Pittsfield.)

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