The sound of vroom may be replaced by the sound of twang in Loudon this summer, as New Hampshire Motor Speedway is considering its first music festival.
“We are exploring the opportunity to hold a three-day country music festival in late July, early August 2017,” said Kristen Lestock, communications director for the speedway.
The proposal is being discussed with Live Nation, a California-based promoter of live concerts, Lestock said. The concert would not be held inside the racing oval but in one of the adjacent parking areas.
Since it’s not yet even certain that the festival will happen, details such as exact dates and potential performers are up in the air.
“It’s very early in the process,” Lestock said.
Live Nation handles many country-music stars, including major stadium headliners like Kenny Chesney, as well as performers for smaller venues, like Rascal Flatts.
New Hampshire Motor Speedway officials have notified Loudon about the proposal and town officials will review it. The three-person select board will decide whether to endorse the plan, based on issues such as traffic and noise.
The speedway was opened in the early 1990s, but the site has hosted car races since it opened in the early 1960s as Bryant Motor Speedway.
